London, UK

A quintessentially British men’s fashion label, MORGAN.M creates exquisite quality apparel, leather bags...


Tuesday, 09 March 2021

Life has been stagnant the past few months, starting the day in your formal
attire for virtual meetings and later slipping into your cozy sweats. With sober
formalwear to sweat pants your closet may be giving you the blues, it’s time to
rediscover your style. Spring is here and with the lockdown lift the wait to
move outdoors is finally coming to an end. We understood how your wardrobe
needed more than just sober hues and formal cuts that’s when – ‘The Avant-
Garde’ came to life.

The Avant-Garde is for any man who likes to keep it stylish, he likes to
experiment and is looking for a dapper style upgrade – now more than ever.
These are not just regular outerwear with mono prints or sober hues; these
styles will take your isolated wardrobe to the next level. What is Avant-Garde?
As Wikipedia states “The avant-garde in French, ‘advance guard’ or
‘vanguard’, literally are people or works that are experimental, radical, or
unorthodox with respect to art, culture or society” Our collection of shirts is
simply just that – modern, classy & unique.

We’ve used the cut & sew technique to introduce your wardrobe to something
fancy for the modern fashionable man. Cut and sew is a process where
different fabrics are customized from scratch and sewn together, tailoring
designs that are unique and produced in small batches. The cut & sew
process itself makes the designs unique but in addition to that, our shirts are
also tailor made ensuring the perfect fit. We source fabrics from different parts
of the world to create designs to ensure exclusivity to a Morgan.M Man. From
unique fabric collars, patch pockets, standout cuffs to changing midriff fabrics
our designs are truly aesthetically pleasing. Our shirts are made to match the
style of a modern man keeping the current lifestyle on mind.

Comfort is key at Morgan.M and hence all the shirts we design are made of
premium Oxford cotton to ensure sustainability and long life of each garment.
In a world of fast fashion and mass manufactured clothing, we believe in
Tailor made shirts that fit sharply and comfortably on you.

Our shirts aptly fall under the smart casual category, different styles for
different occasions – For a day out at the beach or for a mini vacation, our
shirts – Bethnal and Newington would be the ideal choice, given its fresh
colour palette and refreshing blend of different fabrics coming together.

Semi Formal Shirts

Planning a day out in the countryside? Our shirts – Belgravia and Hampstead
are a mix of blue and grey hues these shirts will be your go-to countryside
picks with its smart-casual appeal.

Semi formal shirt

Heading out for a couple of drinks with your mates or got a special intimate
celebration coming up? Keep it casual yet suave with our Shoreditch &
Dalston shirts, an easy choice because of the crisp cut, champagne gold
fabric and gold cuff detailing.

Semi Formal Shirts