More Than Metal: The Story Behind Urbiana: Keeping Brick Lane Shining since 2013

At Urbiana, we’re not just about selling jewellery. We’re about creating pieces that empower you to express yourself, while celebrating ethical practices and timeless style. We believe in jewellery that goes beyond aesthetics; it’s about the story it tells and the impact it creates.

A Passion for Ethical Design:
We source our jewellery from talented artisans who share our commitment to ethical production. This means fair wages, safe working conditions, and responsible sourcing of materials. We proudly support businesses that prioritize people and the planet, ensuring every piece you own reflects a value system you can stand behind.

East London Soul, Global Inspiration Click here to take a Virtual Tour of our store

Our collections draw inspiration from the vibrant energy of East London, where our brick-and-mortar store resides. We capture the spirit of the city’s eclectic mix of cultures and styles, translating it into jewellery that’s both bold and bohemian. But our influences extend far beyond our neighbourhood. We source and design pieces that reflect global trends, ensuring you have access to a diverse and contemporary collection.

Handcrafted with Heart:
Many of our pieces are lovingly handcrafted by skilled artisans. This dedication to detail shines through in the quality and uniqueness of each design. We believe in celebrating the beauty of imperfection, the slight variations that make each piece one-of-a-kind, a testament to the human touch behind its creation.

A Journey of Self-Expression:
We design jewellery for every facet of your personality. Whether you’re drawn to statement pieces that command attention or prefer delicate accents that subtly elevate your look, Urbiana has something for you. We believe jewellery is a powerful tool for self-expression, a way to tell the world who you are and how you feel.

More Than Just Jewellery:
Urbiana is a community. It’s for those who appreciate conscious consumerism, handcrafted quality, and the power of personal style. We invite you to explore our collections, discover pieces that resonate with you, and embark on a journey of self-expression with Urbiana.

Visit our website Urbiana or our East London Store to discover the unique world of Urbiana jewellery. We can’t wait to be part of your story.