ASOS Animal Welfare Policy
ASOS firmly believes it is not acceptable for animals to suffer in the name of fashion or cosmetics.
Where farmed animals are used in products, suppliers should implement industry recognised best practice standards to ensure animal welfare is safeguarded at all times. Where there is no alternative but to source from the wild, suppliers should ensure that populations are sustained, that endangered species are not threatened and that natural habitats are protected.
Animal products and synthetic materials made to look like animal products must be clearly labelled to avoid confusion.
Endangered species appearing on either the International Union for the Conservation of Nature (IUCN) or the Convention of International Trade in Endangered Species (CITES) lists must not be used in products.
Real fur or pelts must not be used in products. This includes Karakul lambskin pelts from aborted or newborn lambs.
Leather & Skin
All leather or skin must be sourced as a by-product of the meat industry and from producers with good animal husbandry. Leather or skin must not be obtained whilst the animal is still alive or from aborted animals. Skins from wild-caught animals and exotic animals, including snakes, must not be used in products.
Wool must be sourced from producers with good animal husbandry. Merino wool must not be sourced from farmers who practice mulesing.
Angora & other rabbit hair
Angora and other rabbit hair products are not permitted on Marketplace.
Cashmere & mohair
Cashmere and mohair used in products must be sourced from producers with good animal husbandry.
Feathers & down
Feathers and down used in products must be sourced as a by-product of the meat industry (excluding foie gras production) and from producers with good animal husbandry. Feathers and down must not be harvested through live plucking.
ASOS does not produce its own brand cosmetics. ASOS does not support animal testing for cosmetic purposes.