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Most Frequently Asked Questions:

What are the criteria for being a boutique?

Your boutique must be either an independent brand or vintage boutique selling clothing, bags and accessories, shoes or jewellery

Boutiques must be stocked with a minimum of 15 different styles at all times

Boutiques must follow the ASOS Marketplace photography rules which require all products to be shot on a person in natural daylight. Quality boutique imagery is really important to Marketplace so please take a look at our photography guide and/or visit Tumblr for some inspiration from great boutiques.

Boutiques must maintain a feedback rating of 90%+ and provide excellent customer service at all times. Failure to do so could result in your boutique being removed from the site.

Do I have a contract with ASOS Marketplace?

No, you pay monthly so you are not tied into any formal contract.

What are the fees and when do they come out of my account?

Boutiques pay £20 Per Month and 20% commission on items sold.

Commission is collected based on customers’ payment methods:

  • PayPal: Commission is paid monthly in arrears. Each amount comes out of your Paypal account 2 days before your monthly launch anniversary date.
  • Stripe: Commission is paid instantly on receipt of payment. A record of the transaction will show on your monthly invoice but no further charge will be made.

Please see our Pricing table for more details.



What You Need To Know:

We love running promotions for you guys and we want to be as clear as possible on how you enter and the prize is drawn. Please read the nuts and bolts below and if you’ve still got any questions just contact win@asos.com

1. We know that there are ASOS lovers all around the world, but this promotion is only open to people are aged 18 or over. So that we are completely fair, anyone professionally connected to ASOS are not allowed to enter.

2. This is promotion is void where local national laws prohibit or restrict participation.

3. You don’t have to buy anything to take part in this promotion but you do need access to the internet and a valid Instagram account.

4. Promotion Period: You can enter this promotion between: 08:00 BST on 23rd August 2018 and 23:59 BST on 25th August 2018. So keep your eye on that watch!

5. To Enter: Entering this promotion is simple just:
a. Log into your Instagram account (or create one for free) then;
b. Follow @ASOSmarketplace (if you don’t already);
c. Comment under the promotional post with the emoji that best describes your personal style.

6. Please make sure your Instagram profile is set to public so we can contact you if you’re selected as the winner.

7. Sorry, but you may only enter once during the Promotion Period. If you do happen to enter multiple times, we’ll count your first entry but any others will be ignored.

8. The Prize: 1 winner will win a Save The People bum bag.

9. Winner Selection: So that you know we’ve selected our winner fairly from all the valid entries we receive, the random draw will be carried out by an independent promotional verification service and will take place within 14 working days of the end of the Promotion Period.

10. Contacting the Winners: We’ll contact the winner via a direct message on lnstagram within 7 days after the draw to confirm further contact details to arrange the prize. Only the winner will be notified. If you are our lucky winner, you must respond to us within 14 days otherwise the prize will be awarded to a reserve winner. A total of three reserve winners will be contacted. In the event no winner responds, we reserve the right to not award the prize.

11. Prize Acceptance: If you are our lucky winner, we will send you your Prize as soon as we can – and it will be delivered to you within 28 days of the date you accept the Prize when contacted by ASOS, in accordance with the details in clause 14 (the “Prize Acceptance”). In the unlikely event that your Prize doesn’t arrive within 28 days of your Prize Acceptance, you’ll have a further 28 days to inform us by emailing the team at: win@asos.com. If you don’t let us know within this time frame, we will reserve the right to not reissue the prize or to limit its value at our sole discretion.

12. Moderation: We can’t accept any entries which we think:
a. Contain any content that is likely to be considered offensive by us or could reflect negatively the name, reputation, or goodwill of ASOS or any brand partner;
b. Defames, misrepresents, or insult other people or companies, including, but not limited to ASOS (including its partners); or
c. Promotes any political agenda

13. We’re sorry but you can’t transfer a prize to someone else or exchange it for a cash alternative.

14. If, for reasons we can’t control, the prize is no longer available, we’ll offer you an alternative prize which we hope you’ll still love but which will definitely be of equal or greater value.

The Legals and Other Bits

No one likes the small print, but we need to let you know about some other important stuff too and make you feel comfortable that we run our promotions properly, fairly (and legally!):

15. Data Privacy: We care a lot about the security of your personal data and it will be held in accordance with our Privacy Policy here: http://www.asos.com/privacy-policy and will only be used for the purposes of this promotion save where you have opted in to receive communications from ASOS. We will only share your data with our Fulfilment Partners to fulfil this promotion.

16. This promotion is in no way sponsored, endorsed, administered by, or associated with Instagram. You understand that you are providing information to the Promoter and not to Instagram. By entering the promotion all entrants agree to a complete liability release for Instagram. All entries will be subject to Instagram’s terms of use which can be found at www.instagram.com.

17. We believe in fair play. Bulk entries made from trade, consumer groups, syndicates or third parties will not be accepted and we will not accept cheating in any form including the use of macros or other automated means of entry, masking your identity by manipulating IP addresses, using identities other than your own and any other behaviour that falls outside the spirit of the promotion. If you’re found to be cheating you will be excluded.

18. Unfortunately, if you suffer any loss or damage that arises out of or in connection with the prize draw or prize itself (whether in contract, tort (including (without limitation) negligence), statutory duty or otherwise) ASOS won’t be liable for this.

19. If this promotion can’t run properly because of fraud, tampering, technical errors or anything else that is beyond our control which affects the running, administration, security or fairness of this promotion, we reserve the right to disqualify any person involved. We will also have the right to cancel, modify or suspend the promotion.

20. By entering you confirm that you have read and agree to these Terms and Conditions.

21. If someone or something tampers with this promotion in some way whether by fraud, technical failures, system errors or other issues, including any such failure which is within the control of ASOS or its agencies, ASOS and its agencies will not be responsible if the Promotion or the prize event not being capable of running as planned or for the non-inclusion of entries. Proof of submission of entry is not proof of receipt of entry.

22. In the event of any dispute our decision is final.

23. If you want to know who won you can send an email to win@asos.com quoting “ASOS Emoji Insta WL” in the subject title for two months after the close of the Promotion Period.

24. These Terms and Conditions are governed by English Law and shall be subject to the exclusive jurisdiction of the English Courts.

Promoter: ASOS Marketplace Limited, Greater London House, Hampstead Road, London NW1 7FB England.